Jordan Brand and the Chicago Bulls have teamed up to put black bars over the sneakers on Michael Jordan's statue as part of a marketing campaign.

Jordan brand is celebrating its 40th anniversary this year. Interestingly, the brand found a unique way to pay tribute to Michael Jordan.

Bulls and Jordan Brand play off the 1985 'banned' moment with a creative stunt involving Michael Jordan’s statue at the United Center.

Michael Jordan's sneakers have been banned in his own arena. The Chicago Bulls revealed an addition to its Jordan statue Monday evening, as black boxes censor the sneakers in promotion of the forthcoming Air Jordan 1 High "Bred" release.