Kendrick Lamar rarely does press. Before today, his most recent published chat was one of those unfortunate celebrity-on-celebrity situations with SZA. But with his Super Bowl halftime show performance coming up this Sunday — fresh off his huge night at the Grammys last weekend — he’s participating in some rare interviews.

The announcement of the Apple Music Super Bowl LIX Halftime Show press conference came the day after Kendrick dominated the 67th Annual GRAMMYs, as “Not Like Us” took home awards for Song of the Year, Record of the Year, Best Rap Performance, Best Music Video, and Best Rap Song.

Lamar’s longtime collaborator SZA is set to join him throughout the set. While the guest cameo made perfect sense to fans, the “ Snooze ” singer did not expect it to happen. During an interview with Apple Music’s Nadeska Alexis and Eddie Francis, SZA shared her shocked reaction to be invited to hit the stage alongside Kendrick Lamar.

Kendrick Lamar and Timothée Chalamet are not like us, but they do have some things in common with each other. The pair linked up for a conversation shared on social media by the NFL. Lamar and Chalamet are seen in a black-and-white video,

Kendrick Lamar favored a sporty aesthetic for his appearance at Apple Music’s Super Bowl LIX Halftime Show press conference on Thursday in New Orleans. The live spectacle, which takes place on Sunday, will also feature Lamar’s protégé, SZA.

Kendrick Lamar’s love for rare vehicles is no secret. In fact, the “Squabble Up” rapper’s chart-topping album, GNX, is one glaring example of this passion. Today (February 7), Kendrick Lamar was able to bridge that love with his Apple Music Super Bowl Halftime Show promotional obligations.

Chalamet recently made his "Saturday Night Live" debut as both a host and musical guest to promote Bob Dylan biopic "A Complete Unknown."

The "Not Like Us" rapper and 'A Complete Unknown' star spoke ahead of the 2025 Super Bowl, where Lamar will perform at the halftime show