Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Ad Age asked ...

Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad ...

Creator and influencer-driven marketing strategies and themes from this year's upfronts and NewFronts.

ChatGPT, Chipotle, Uniqlo and Hilton are among the brands entering Kantar’s annual BrandZ report for the first time.

Zambezi and director Tucker Bliss liven up wealth management marketing with star power and a dose of the fantastical.

U.S. ad employment has fallen for five consecutive months, a sustained drop that historically has coincided with recession.

Negativity bias is hardwired, but teams can reduce its impact and create a more positive workplace culture ...

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month.

Unlock a selection of free stories, preferred subscription rates, and daily newsletters.

Subscribe and get unlimited access to Ad Age’s award-winning industry coverage for $20 $10 your first month. Ad Age asked ...

See Alix Earle’s Hawaiian Tropic spot, Shaggy’s nostalgia ride with Fiat and Harry Mack rapping for Church’s Texas Chicken.

The deadline for the 2025 Leading Women and Rising Stars Awards has been extended! You now have until Wednesday, May 21, at 5 ...