Amazon is ramping up ad spending on Elon Musk’s X, according to people familiar with the situation, a major shift after pulling much of its advertising more than a year ago, when many brands had concerns about hate speech on the platform.

Amazon has increased its ad spending on Elon Musk's X platform in a reversal from its previous decision to remove ads over hate speech concerns, according to a report.

Amazon.com is increasing its advertising on billionaire Elon Musk's social media platform X, the Wall Street Journal reported on Thursday, citing people familiar with the matter. The major shift comes after the e-commerce giant withdrew much of its advertising from the platform more than a year ago due to concerns over hate speech.

Echoing Elon Musk's approach to thinning out Twitter's staff in 2022, Donald Trump's plan to significantly slash the government workforce now, for a limited time only, includes offering resignation buyouts.

The Trump administration offered an ultimatum to some federal employees asking them to choose if they want to resign in a pitch that echoes Elon Musk's moves at Twitter.

Donald Trump and Elon Musk’s sweeping effort to purge and reshape the federal government is underway. Federal employees have arrived at a “fork in the road,” the new administration proclaimed in a Tuesday night announcement.