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Conagra CEO says company shifted focus from TV to digital advertising

Conagra CEO says company shifted focus from TV to digital advertising

Online advertising now makes up 80% of Conagra Brands' marketing budget. CEO Sean Connolloy said it's a part of the consumer package food company's plan to achieve "word of mouth" endorsements from its consumers who like to show off their meals on social media.

CNBCFeb 23, 2021

Conagra Brands Products

Cramer’s Mad Dash: Conagra Brands

Cramer’s Mad Dash: Conagra Brands

Cramer’s Mad Dash: Conagra Brands

Cramer’s Mad Dash: Conagra Brands

Conagra Brands CEO Sean Connolly goes one-on-one with Jim Cramer

Conagra Brands CEO Sean Connolly goes one-on-one with Jim Cramer

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ConAgra CEO: When you restart a company, must rebuild innovation pipeline from scratch

ConAgra CEO: When you restart a company, must rebuild innovation pipeline from scratch

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Conagra Brands CEO Sean Connolly sits down with Jim Cramer

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Thursday’s rapid fire: SharkNinja, Hertz Global, Levi Strauss, Conagra Brands and Block

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